Our philosophy is simple — make life better for people through design.

Humanizing technology and empowering people has been our lifework. Empathy for people drives our decisions, our focus, our interests. We’ve been helping our clients enhance the quality of life for people all over the world for more than 20 years.

 

Experience Strategy & Vision

We help companies determine
what to make and do.

An Experience Strategy is about the creation of an overall big idea that connects emotionally with people. It is the collection of things that an organization plans to deliver — that when experienced together — creates an offer that truly matters. An Experience Vision vividly demonstrates the strategy through an idealized view of future solutions expressing the key moments and desired interactions.

As your organization moves forward, the Experience Strategy and Vision inspires and informs the creation and validation of new ideas— essential tools for helping your team realize the intent of the big idea.

Experience Design

We design digital products and services
for seamless user experiences.

Experience Design is about people — it’s about ensuring their experiences feel effortless — even magical. It’s about matching the design to the way people think and behave when they interact with the world.

Our work includes web, software, mobile, devices, appliances, machines, and vehicles. All of these efforts require a solid understanding of people and their needs, the mental processes that drive behavior, and knowledge of how to apply design processes and principles to create an experience that matches the way people think, feel, and act.

Our methods are...

People-centered, tailor-made,
and holistic, including:

  • User insights and design principles
  • Expert heuristic evaluation and design recommendations
  • Emerging trends
  • Co-creation vision workshops
  • Opportunity mapping and prioritization
  • Experience ecosystem model and analysis
  • Future experience model and storytelling
  • Strategic design planning
  • Product/service vision, stories, personas, scenarios
  • Product/service experience model, design frameworks
  • Ideation and concept generation
  • Information architecture/wireframes, interaction design
  • Concept and usability evaluation

We’ve done our best work when people are happy using your products. [ How might we help you? ]